A Billion People in the Shadows: The Ultimate 1-Hour Guide to Understanding Disability - Publish Your Purpose
A Billion People in the Shadows

A Billion People in the Shadows

In a world that often excludes or overlooks the wealth of experiences and perspectives of individuals with disabilities, A Billion People in the Shadows emerges as a compelling exploration of the world’s largest and most misunderstood minority group. Doug McCullough’s narrative delves into the profound impact of societal perceptions and self-imposed stigma on those facing all types of disability and utilizes his own journey with a degenerative neuromuscular disease to candidly reveal the shame and marginalization often experienced by those in the disability community.

McCullough concisely dissects and counters misconceptions routinely encountered by the disability community. Encouraging readers to broaden their view of disability, he establishes that disability is not a hindrance but a vibrant form of diversity, offering valuable skills and perspectives. That disability inclusion is not about being nice but being better. Calling for full inclusion rather than mere accessibility, McCullough provides practical insights on how society can truly bring “a billion people out of the shadows.”

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Doug McCullough

About Doug McCullough

Doug McCullough is an “accidental activist.” Successful by all outward appearances with an MBA from Duke University, multiple professional achievements, and a long career at Johnson & Johnson, Doug spent most of his early life under the impression that his degenerative neuromuscular disease was something to be hidden. Initially shunning his disability identity, Doug’s life experiences taught him there are many misconceptions about the disabled community. He now works to raise the bar on disability inclusion and normalize what are often awkward conversations about the challenges and experiences of “the world’s most misunderstood minority.” A popular speaker known for his authenticity and humor, Doug has spoken at numerous corporate and business events throughout the United States and around the world.

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What People Are Saying

What People Are Saying

An essential read for leaders, A Billion People in the Shadows sheds light on the immense potential within the disability community. As a leadership coach, I have found Doug's insights invaluable in empowering disabled leaders to reach new heights, benefiting both themselves and their organizations. Doug's candid, humorous, and humble approach offers a fresh perspective for leaders to champion the disability community with understanding and empathy. This book is a game-changer for anyone looking to make a positive impact in the world of leadership.

—Scott A Zellner – Johnson & Johnson Executive (retired), Leadership Coach

Diversity makes businesses stronger, yet many organizations struggle to attract and retain diverse talent. This is especially true regarding people living with disabilities. Fortunately, Doug McCullough brings his sharp mind, lived experience, and dry wit to create a roadmap for all of us-from individuals to Fortune 500 companies-to unlock the potential of the disability community. I was privileged to work with Doug in promoting disability inclusion at our company and across industry associations, and I know you will enjoy and learn from this book, with its echoes of the many times I saw him coach a colleague, comfort a friend, or confront a CEO with passion, integrity, humility, and humor.

—Craig Kramer – Mental Health Ambassador (retired), Johnson & Johnson

Doug McCullough has written a deeply personal narrative that combines both social commentary, personal triumph, and practical advice on how to improve the lives of people with disabilities. A Billion People in the Shadows changes the way you think about disability and inclusion by challenging you to be more creative in your approach in a positive and uplifting way. Doug shares his inspirational ability to live life to its fullest and provides guidance for all of us to create a more inclusive and respectful society for everyone.

—Michael Marquis – CEO of Raw Sugar; Board of Directors of the LUNGevity Foundation

A Billion People in the Shadows is an important work that provides a full-circle vantage point of the challenges and many gifts of those with disabilities. Our healthcare and social systems are woefully inadequate in serving those with special needs. As a society, we are failing to reap the rewards of better enabling individuals with disabilities. I applaud Doug McCullough for his passion, insights, and advocacy. He is making a difference in the lives of many!

—Denice Torres – Healthcare Executive; Podcast Host of Flip the Tortilla; Mom to a Most Amazing Daughter with Cerebral Palsy

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